XRP ETP Investment: Ripple Capitalizes on Growing Global Crypto Demand

Ripple has invested in the rebranded Bitwise Physical XRP ETP, reinforcing its commitment to expanding XRP’s presence in institutional markets.

With XRP’s market value surpassing $80 billion, Ripple CEO Brad Garlinghouse highlighted the rising global demand for crypto-backed investments and the clarity in U.S. crypto regulations, which are expected to accelerate this trend. Bitwise Asset Management also renamed its European XRP ETP to align with its strategic shift.

The move reflects growing institutional interest in XRP, with companies like Wisdomtree also launching XRP ETPs. These steps underscore XRP’s growing role as a reliable, liquid, and utility-driven digital asset.

Clever Robot News Desk 29th November 2024

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