Enish, Japanese Gaming Firm, Invests 100 Million Yen in Bitcoin

Enish, a Tokyo-listed gaming company, has invested 100 million yen ($660,000) in Bitcoin. As part of its strategy to deepen blockchain integration in game development.

This acquisition, completed between April 1 and 4, is aimed at enhancing Enish’s understanding of blockchain technology and integrating crypto assets into its financial strategy. Known for its blockchain game De: Lithe Last Memories, the company plans to leverage Bitcoin’s liquidity, stability, and growth potential while diversifying its asset portfolio.

Enish will also conduct quarterly market valuations of its Bitcoin holdings and disclose any significant market impacts. This move highlights the increasing interest of Japanese gaming companies in blockchain and cryptocurrency.

Clever Robot News Desk 6th April 2025

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